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RJ's hopes to offer reasonable prices PDF Print E-mail
Written by Chris Lee   

From the 230 balloons on the wall to the wide variety of items on the shelves, RJ’s Simple Spending hopes to make every dollar count.

Randy and Jackie Hale have been busy hustling to get things on the shelves prior to opening their discount/variety store in Holyoke, located at 123 S. Interocean.

The Hales, who sold their feed store business earlier this year, began constructing shelves and stocking them just over a month ago.

Items range from toys, food, kitchen supplies, crafts, cleaning products and much, much more. After they open, if customers don’t see something they were expecting to see, they may let the cashiers know. Randy said they will do their best to offer items that customers suggest.


A crew with TJ Paint and Graphic D-Sign of Sterling hangs the signs for RJ’s Simple Spending.
The store is scheduled to open soon.          —Enterprise photo


The entire process has been a learning experience and will continue to be a learning experience once they open.

They are working with about 32 different vendors, which is about triple that of their previous business. “It’s a lot of people to get to know and a lot of shipping dynamics,” Randy said.

They have received a lot of support from friends and family. The Hales noted they give a lot of credit to family members who have helped take care of their kids and help stock shelves.

They have hired eight part-time employees who in recent weeks have helped stock shelves. Randy and Jackie said they constructed each and every shelf themselves. “There’s been a lot of blood, sweat and tears,” Jackie said.

The Hales haven’t set a date in stone as to when they will unlock the front doors but hope to open soon.

After dealing with feed at their feed store, Randy said they noticed how people liked to shop locally. After some brainstorming, the couple decided to dip their feet into the new venture and purchased the vacant J’s Home Furnishing building.

Jackie said people always say to “shop local” but some items can’t be bought locally. They hope that can be changed with the addition of RJ’s.

About 90 percent of the products they will offer will be between $.90-1.50, according to Randy. $1.25 is probably the most popular price in the system, he added. They hope to keep their prices low, reasonable and fair. This is already evident by prices of the pop in the machines sitting in front of the building.

Jackie has tracked their progress on their Facebook page and encourages people to visit it for photos and to give comments or suggestions.

Anticipation is growing and people are urged to stop in and take a look once the doors are open to make every dollar count.

“We’re very excited,” Jackie said.